Project

Carriqui

Deliverables

Branding, Packaging, Art Direction

A brilliant green, yellow and blue jay of the tropics, the Carriqui is a noisy, colorful delight. We worked with Pearl leadership, architect Don B. McDonald, Culinary Director Page Pressley, and a host of local artisans, makers, and craftspeople to build a rich and immersive brand experience. Carriqui is a snapshot of South Texas. An exotic juxtaposition of ideas, flavors, rituals, and culture that could only harmonize here, in San Antonio. Wild and welcoming, vital and beautiful, just like its namesake. Rugged, yet refined. A trusted favorite that always satisfies. A place that feels like home. And one hell of a fun time.

Austin Ad Fed Bronze ADDY Award 2023

AGENCY: Helms Workshop
Project

Carriqui

Services

Branding, Signage & Wayfinding, Illustration, Naming

A brilliant green, yellow and blue jay of the tropics, the Carriqui is a noisy, colorful delight. We worked with Pearl leadership, architect Don B. McDonald, Culinary Director Page Pressley, and a host of local artisans, makers, and craftspeople to build a rich and immersive brand experience. Carriqui is a snapshot of South Texas. An exotic juxtaposition of ideas, flavors, rituals, and culture that could only harmonize here, in San Antonio. Wild and welcoming, vital and beautiful, just like its namesake. Rugged, yet refined. A trusted favorite that always satisfies. A place that feels like home. And one hell of a fun time.

Austin Ad Fed Bronze ADDY Award 2023

AGENCY: Helms Workshop